Impressive Tips For Creating A SEO friendly URL Structure

The Concept of SEO involves many Onpage and Offpage techniques that has to be followed for a site. Creating an SEO friendly URL structure is one of the basic Onpage SEO techniques that has to be followed to get your pages indexed so quickly. But unfortunately many webmasters fail to optimize their URLs for search engines so they obviously fail to get more results from search engines. In this article, let me explain you about some of the basic tips for creating a SEO friendly URL structure thereby helping you to get high results from search engines.

SEO friendly URL

What  an SEO friendly URL can do?

  • An SEO friendly URL can describe your content well
  • It helps to avoid duplicate content
  • Helps in easy navigation
  • Help in search engine ranking for your keywords
  • Helps the user to remember your page

Top Tips for Creating a SEO friendly URL Structure:

1)WWW and Non WWW domain Versions:

Every domain has two major versions which is www and non www indexed in search engines. This should be consolidated in one way else search engine will see this as two different websites. The best solution for this would be you can use 301 redirect to point one version of the site to other .

On the other hand, You can submit both your versions in webmaster tools (i.e.,) you should submit your www and non www versions of your website in Google Webmaster Tools and set your preferred domain to one.  There are even some drawbacks for this method of setting preferred domain in webmaster tools and it is listed below

  • This particular method take care of Google search engine only
  • This method is applicable only for root domains

But you should definitely take care of this issue very seriously because some of your backlinks will be pointing towards www version and some of your backlinks will be pointing towards non www versions so make sure that both the versions of your domain are consolidated.  Always it is recommended to use 301 redirect to fix this issue.

READ : Effective techniques to optimize Images for better search engine rankings

2)XML Sitemap Creation

It is mandatory to create a XML sitemap so that the search engines can have a clear idea of your website. Actually XML sitemap simply refers to a list of your site’s pages . Also search engine uses the XML sitemap as the reference when identifying the Canonical URLs on your website.

READ: Sure Fire Tips To Write A Good Meta Description For Search Engines

3)Usage of robots.txt

You should also include robots.txt file for your website by blocking irrelevant webpage from being crawled by search engines. It includes your admin page, any page with sensitive information which you do not like to be crawled by search engines. Actually, robots file is nothing but the set of instructions to search engines of which to be crawled and which not to be crawled. Whenever a search engine visits your website it first looks for a robots file to see any instructions based on that your webpages will get crawled.

READEffective Strategies to reduce the bounce rate of your blog 

4)Canonical Tags

Suppose if your URL has duplicate content listed for two different URLs or a webpage then it should possess a canonical URL specified for them. Your URL should be free from confusing redirects

READ : Great Tips for writing a Press Release For Your Business 

5)Special Characters

Your URL should not have any special characters or meaningless numbers. It’s a good practice to involve a keyword in your URLs.


Hope now you got an idea on creating a SEO friendly URL structure. Just make sure to implement these tips and make your URLs more Search Engine friendly.


About Vani

Hi Everyone, This is Vani founder of I am an Internet Marketing Analyst by profession and a part-time blogger. I am very much interested in sharing Tips about Blogspot Blogs, Wordpress Blogs, Internet Marketing Tips and Make Money Online Tips

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15 Comments on “Impressive Tips For Creating A SEO friendly URL Structure”

  1. You are right Vani,

    SEO friendly URL helps a lot in search engine. Clean URL helpful for both user and search engine.
    Use keyword in URL as in Title tags is great concept for search engine to crawl easily
    I am using WordPress seo by yoast that have XML sitemap, that is easy for us to put in Google webmaster tools.

    Thanks Vino for sharing great concept of SEO friendly URL.

    Areesha Noor !

    1. Hey vani,

      Great article
      One Must optimize their blog for SEO to drive social traffic to their blog.
      and you had mentioned some great point here.
      Better URL Structure, even i am using Yoast SEO plugin because it is easy to use and i am lot familiar with it.

      Thanks for sharing

  2. Hi Vani,

    We all know that SEO is an important aspect to think about. If you want to boost up your blog then its necessary to do better SEO.

    Creating XML sitemap, robots.txt file and many other things are worthy to do so that GWT can come to know about your website.

    Creating a SEO friendly permalink is necessary.

    Great post.

    Enjoy your day.:)


  3. Hi Vani,

    Wonderful tutorial for creating a SEO friendly URL structure.

    Hope, this will be helpful for newbies or who doesn’t aware of the same. Quite useful info.

    Creating a SEO friendly URL is best and important part of Search engine ranking factor.

    Thanks for sharing with us. Have a great day ahead!

  4. Hello Vani,

    You’ve got impressive tips here. What I can suggest you add is that:

    1. A great URL for SEO purposes should be short but descriptive. The the world of SEO, shorter is better – at least so far as URL structures are concerned.
    2. Your keyword should be positioned first – before any other part of your URL. If it’s made up of only your ketword(s), the better.

    You write useful – and excellent content. Keep it up!


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  7. Hi vani,

    It’s first time I’m here, and you have got one more regular visitor on your blog 🙂
    very well explained article,
    Thanks for sharing such a informative article, it’s really helpful for me.

    Looking forward for more,

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