Six Great Promising Benefits of Internal Linking in SEO

Nowadays everyone is starting a blog. Each and everyone desires to earn a good reputation from their blog. Some are achieving it while some are not. In order to earn a good reputation from our blog then our blog need to earn good reputation from search engines as well. So that we need to be very cautious about the strategies that we should follow and implement to our blog so that our blog gets good response not only from readers but also from search engines.

If we improve the structure of our blog well then the possibility to rank in search results page will be very high for our blog. Google’s search results page ranking algorithm is becoming harder day by day compared to yahoo and Bing page ranking algorithm. So SEO plays a crucial role in making your site positioned high in search engine’s results page(SERP).  So here comes the role of Internal linking. Yes apart from writing unique and original articles to rank high in search engines you must also concentrate on building internal links as there are many benefits of internal linking in SEO which are not only loved by your readers but also search engines.

What is meant by Internal Linking?

Internal Linking is nothing but linking one webpage to another webpage. If you have a blog you will have both old posts and new posts .When you write new posts then your old posts will go out of focus so you need to interconnect your old post and new post with good anchor text(keyword)  or you can add the links as related posts below to the article or sidebars. This way your old post will never go unnoticed so that you can also increase your blog pageviews. Let us discuss in detail about more benefits of Internal linking in SEO.

benefits of internal linking in SEO

Benefits of Internal Linking in SEO

These below discussed Benefits of Internal linking in SEO gives you promising results.  So you should definitely consider interlinking your blog posts as a part of your SEO strategy.

READ : Efficient strategy to write a perfect title tag for SEO 

1) Internal Linking gives you User Friendliness

Internal Linking creates better user experience by allowing your readers to navigate from one webpage to another with the help of better anchor text. All readers love indepth knowledge of anything what they read. So when you give a link for reference to quench the thirst of your readers they will be happy to read it and love your blog for betterment. So they will become loyal readers and visit your blog frequently.

READ : Hot Tips To Reduce The Loading Time Of Your Blog

2)Link Juice and Better Pagerank

If you decide to increase your Link popularity then there is no other better method other than Internal Linking. It passes link juice from one post to another so that you are evenly pouring the link juice to your entire blog and as a result google pagerank will be improved and your site will start to perform well in search engines. So internal linking helps you in enjoying high traffic from search engines and high google page rank. So this is one of the top benefits of internal linking in SEO.

3)Increase your Blog Pageviews

We are using anchor text to interconnect one post to another. So whenever a new reader comes to your blog and read your content and if he need to know more in deep or if he need to get the complete knowledge for the query what he is looking for then he/she will never mind in clicking your anchor text (keyword) and read that page. So your blog pageviews gets boosted . This is one of the remarkable benefits of internal linking in SEO.

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4)Advantages of Anchor text(keyword)

We all know that anchor text is a keyword we use in the hyperlink. Actually a search engine signal is emitted by these anchor text(keyword) in order to inform search engines about the content they are linking with. Hence your content will be ranked high in search engines.

READ : 11 Top Killer SEO Tips For Blogspot Blogs

5)Reduce Bounce Rate

When readers stay in your blog for a long time by referring one page to another and vice versa then obviously your bounce rate will be definitely reduced. This is one of the highlighted benefits of interlinking in SEO.

6)Crawling and Indexing in a better manner

If you interlink one webpage with another then search engines crawlers find it easy to crawl all your links and index them fast . By interlinking one post to another search engine crawlers know that the link gets pointed to another related content within your blog so that it gives a boost to other webpages as well.

READ : Effective Tips To Attract More Followers On Twitter

Concluding Words:

I hope I explained the benefits of interlinking in SEO to some extent. Just interlink your post too and let me know the results through comments. If you enjoyed this article kindly support the blog by spreading the same in your networks and try adding me in Googleplus circle, like us on facebook and  follow us on twitter.

Have a Great Day Ahead!!!!!!!!!!!!!!!

About Vani

Hi Everyone, This is Vani founder of I am an Internet Marketing Analyst by profession and a part-time blogger. I am very much interested in sharing Tips about Blogspot Blogs, Wordpress Blogs, Internet Marketing Tips and Make Money Online Tips

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27 Comments on “Six Great Promising Benefits of Internal Linking in SEO”

  1. Hey Vani,
    Nice article, You have almost covered everything about interlinking. Actually interlinking is very important on page SEO now.
    Thanks for sharing this informative article.

  2. Nice post,

    The first benefit I think: is it would make sure to get some additional traffic while a visitor can easily jump to the related article however it also have great role in SEO.


  3. hi

    Point number4 on Anchor text as a key word, as far as my understanding goes, this needs to be avoided.

    you can have keyword around the anchor text but it is suggested not to have it on keyword.

    harish bali

  4. Hi Vani,
    Thanks for sharing your great knowledge.Internal linking is very essential in SEO.I agree with your third point. It helps to boost the chances of viewing your previous content also.looking forward to get some other interesting topics from your side.

  5. Hi Vani,
    Wonderful post indeed!!! 🙂
    Thanks for sharing this informative article all the benefits of internal link that you have mentioned here are really very helpful and useful in seo to derive a good traffic on your site or blog.
    Keep posting.

  6. You are right Vani,
    Internal Links are very important for older post.
    I think the main benefit of internal linking is decreasing bounce rate and increase page-view.
    I have a question.
    let suppose I create a post of 500 words. How many older post links are necessary in new post.

  7. Hello Vani !!!!
    Wow it is quite nice to know to what extent inter linking is been helping us. As you said it is a great way to increase the page rank. Wikihow is normally top rated in Google. Many a times we find wikihow occupying the top five places in Google search results. It is because of the ample no of internal linking it undergoes 🙂

  8. hi
    valid point covered. i would like to add that a good internal link means better navigation,which is a ranking parameter. Also link on anchor text is currently debatable There is a school of thought that says linking with key word rich acnhor text is spam.

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  10. Thanks for a marvelous posting! I truly enjoyed reading it, you could be
    a great author. I will ensure that I bookmark your blog and
    will often come back later on. I want to encourage you to continue your great
    writing, have a nice day!

  11. Hello Vani,

    I really love your writing style, Indeed internal linking is really essential and a part of seo. I guess the article which is internal linked by other posts will be have more potential to get more traffic.

  12. I’m trying to reduce my site bounce rate sometimes it is less than 4 and some times it goes above 50. I don’t know what is the problem is there any suggestion on to this problem I tried to figure out but still don’t know why bounce rate is increasing. Nice article…

  13. Hello,

    When it comes to increasing pageviews, there is no way interlinking can be left out of the equation. I believe it’s time for me to start applying those tips to my blog.
    Thank you.

  14. HI,
    It is well written article that will help new bloggers. It is very important for them to understand the use of the internal links. Because effective use of the internal linking will improve your bounce rate.

    They need to understand the proper use of the internal links. Because it will increase the page views as well. Hopefully, this article will motivate many.

    Thanks again for the sharing a quality.
    kumar sunil

  15. Simple but effect way of doing SEO. It really helps to build link over the web.
    Learning new things is good but we should practice and work on old strategy too.

    Thanks for sharing such useful information. Vino
    Have a great day!
    >SK Lohar

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